There is no sincerer love than the love of food. The health benefits of organic food are more based on perception than real facts. However, the sweeping public opinion that organic food is healthier than conventional food is quite strong, and is the main reason for about 30% of growth in the organic food industry over the past 5-6 years. Much of this inflated support of organic food as a healthier alternative comes from environmental groups who don’t want pesticides and fertilizers to do any more damage to the environment, so promoting organic foods, which don’t use those types of chemicals, seems like a good way to get the results they want. The producers of organic food are also very strong contributors to the idea that organic food is superior to other types.